MXO Interests is a new social network only for college students.
MXO Interests was started by Joy Kearney, co-founder and chief marketing officer, and E. West, the founder, CEO, and entrepreneur.
This social network is exclusively for college students, and to make sure of that, the sign up process requires the user to have a .edu email address.
Kearney said the app was a way for college students to meet each other.
"This app is a social network that allows students to meet others with similar interests or wanting similar things," Kearney said. "The app will group students by how they answer the simplistic algorithm."
MXO Interests 1.0 launched July 3, but there will be 1.1 launching in August, West said.
Kearney said the reason for the 1.1 version is because of feedback they received. They will be changing and deleting some questions, along with making the sign-up process faster and easier.
West said this is a nationwide app.
"You can become friends with other students from anywhere in the country just by changing your location," West said. "No GPS needed."
Kearney said this app is great because it eliminates the bombarding of messages from people someone may not want messages from.
Once a student receives message from another, the student cannot receive another message until he or she messages them back.
Kearney also feels this app is a good thing because it helps people meet others.
"Meeting someone new is a great thing to me," Kearney said. "The more people you meet, the more you learn. Sometimes in college you stay in your group of friends, but why not step out and meet someone else, as a romantic interest or just friends."
The app is designed to help someone find a person to do a sports activity with, grab dinner with, go on a date or group date and more.
Kearney also said she and West aren't doing any big advertisement schemes.
"We are planting small grassroots marketing, allowing the word to spread organically," Kearney said.
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