This year, University Directories, the nation's leading collegiate media and marketing company out of Chapel Hill, N.C., is putting on a sweepstakes that appeals to college student's favorite holiday, spring break.
Through its deal-driven website and mobile application, AroundCampus.com, University Directories is offering several different prizes and a grand prize of an all-expenses paid spring break trip for two.
The sweepstakes, called "The Party's on us," will give 70 "party packs" containing free spring break themed items, a $500 spring break discount voucher and a grand prize spring break trip for two.
"I wouldn't mind going on the spring break trip for two but I think there would be more demand for entering the sweepstakes,"said Graham Rochester, sophomore in civil engineering. "As for the spring break discount voucher, I'd like that in cash if that would be possible,"
Students at more than 200 universities can access the application by picking the campus that the student attends. Participating local businesses have the option to place coupons and deals that are easily used and shared from the online and mobile platforms.
AroundCampus.com won the best application award for "Best College Student App" and continues to work on expanding its online and mobile platforms.
Each participating local business has a full profile on Around Campus that provides business contact information, a direct link to business websites and map directions from Google Maps.
Businesses in Auburn, such as Sky Bar Cafe, Tropical Smoothie, Island Wing Company and Brick Oven Pizza participate in Around Campus.
Browsing through the local businesses, each business uses the application differently to market their businesses.
Sky Bar Cafe uses the app to advertise their nightly drink specials and events while Tropical Smoothie offers $20 off any item coupons.
These coupons can be redeemed directly from Androids or IPhones via the application.
Application users have found the redeemable coupons on a mobile device have made couponing easier.
"I've actually known about this app for a little while now," said Matt Winne, sophomore in economics. "I would say that it definitely makes getting money off of my orders a lot easier and I don't have to go through a newspaper to find the coupons."
"The Party's On Us" sweepstakes is one of the ways for University Directories to expand its platforms.
The sweepstakes, which began Sept. 15, will run through Nov. 12.
In order to be eligible to win the prize packages, students simply download the application and select "enter me in the sweepstakes."
Students can create an account for free.
Local businesses, as well as students benefit from AroundCampus.com.
The difficulty of couponing is made easier through the AroundCampus.com application and can help students save money.
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