Open since May, Moxii specializes in home decoration and interior design. Its new downtown location features displays of curtains, bedding, towels, rugs and various knickknacks and home decorations.
Katherine Bailey, co-founder of Moxii, said the company has been satisfied with its Auburn storefront location.
"We love being a part of the downtown experience for both locals, students and those visiting from out of town," Bailey said.
Moxii does not limit itself to decor for dorm rooms, however.
"We do everything," said Hope Carrico, Moxii employee. "Right now we've been targeting college students, but dorm season is about to be over."
One of the main features advertised by Moxii is the ability to deliver to dorm rooms, said Rachel Jernigan, junior in communication disorders.
"I haven't seen it as much this year, but I know last year it was popular," Jernigan said.
Bailey said Moxii's design team can perform on-site consultations for a fee. Students can also come to the store's downtown location for help.
"We offer complimentary in-store design help," Bailey said. "That simply means you can bring in a piece of fabric, a photo, etc. that will be the focus of your space and we will work around that inspiration piece to complete your space."
Opinions on Moxii's consulting services vary among Auburn students.
"I'm my own decorator," said Tara Jones, freshman in business.
Jones said she likes the way the inside of the store is set up, but would not ask for an on-site consultation.
"I've heard they have really cute stuff for decorating your dorm room," said Erin Cheatham, freshman in international business.
She said she might ask the store for help with dorm room design if it was not too expensive.
Although move-in season is over for the university, Bailey expects Moxii to continue to be busy.
"We of course will be focusing on new products for fall and holiday decor as well," Bailey said. "It is always exciting in that our merchandise is changing constantly. It keeps our regular shoppers on their toes and asking about what is new at Moxii."
Moxii also maintains a website containing a section specifically geared toward college students looking to redesign their room.
The website can be found at http://www.moxii.com.
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