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Matthew Bishop | Photographer ·

Mike DeMent, founder Don DeMent's brother, was tasked with creating the sign. Don told him the restaurant’s name – “Mama Goldberg’s” – but never spelled it out for him. A misspelled sign arrived a few days before the grand opening. 

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(full sport name) Noelle Iglesias

(full sport name)

By Noelle Iglesias | March 31

ATLANTA, GA - MARCH 31 - Auburn's Christian Chatterton (27) during the game between the #11 Auburn Tigers and the #3 Georgia Tech Yellow Jackets at Russ Chandler Stadium in Atlanta, GA on Tuesday, March 31, 2026. Photo by Noelle Iglesias/Auburn Tigers

A baseball player in a gray uniform with the number 19 runs towards a coach wearing the number 35. Noelle Iglesias

(full sport name)

By Noelle Iglesias | March 31

ATLANTA, GA - MARCH 31 - Auburn's Bub Terrell (19) during the game between the #11 Auburn Tigers and the #3 Georgia Tech Yellow Jackets at Russ Chandler Stadium in Atlanta, GA on Tuesday, March 31, 2026. Photo by Noelle Iglesias/Auburn Tigers