Community
Football brings tourism and traffic jams
By Jesse McLeroy | Community Writer | November 2It might be hard to remember while seething on South College Street in game day traffic that traffic means tourism — and tourism greatly benefits the Loveliest Village on the Plains, according to Penny Smith, finance director for the City of Auburn. According to Smith, home games cause increased sales within the city in numerous ways. “We see increased sales tax from purchases within the city, both for restaurants and for goods, like game day paraphernalia and that kind of thing," Smith said. "We also have lodging taxes for hotel stays within the city limits ... and then of course the sales of the actual tickets to the game produce a sales tax also.
